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Project:
Special campaign for the re-election of the Norwegian Prime Minister Erna Solberg.
Description:
In 2017, we collaborated with the Norwegian political party Høyres to create a special campaign, promoting the re-election of Prime Minister Erna Solberg - in a way that would create engagement and attraction in younger audiences.
It resulted in an integrated country-wide campaign – including posters, buttons, phone-covers, web-page, advertising on Snapchat, Instagram and Facebook and outdoor ad-shells. The organic reach of the campaign sparked an extra level of awareness.
The campaign won silver medal for Overall Campaign at the 2018 Polaris Award in London, competing with campaigns worldwide.
